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An AI transformation studio, built on one simple conviction.

AI does not deploy by decree. It cascades from the top down. Sales IQ was created to train leaders and their teams to truly master these technologies, then build with them the agentic systems that turn that strategy into reality.

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Our story

From B2B sales to AI transformation.

Sales IQ draws on years of B2B sales expertise: Swiss SaaS vendors, industrial SMEs, complex sales cycles. With one simple conviction: commercial performance is built as much through strategy as through tooling.

It's by building Sales IQ Intelligence for our own sales work that one observation became clear: the vast majority of companies have no concrete idea what they can do with AI. Many talk about it, few know where to start.

Sales IQ was created to address that gap. Our core focus: AI workshops and agentic systems development. Sales outsourcing remains available to the selected clients who need it. And Sales IQ Intelligence is published as open source, proof by code of what we know how to build.

Our principles

Four principles that guide every engagement.

01

Code, not slides

A demonstration beats a thousand PowerPoint decks. Sales IQ Intelligence is published as open source. You can inspect our architecture, our code, our approach, before talking to us.

02

Systematic handover

Every project includes documentation, internal team training, code transmission. No residual dependency. You stay owner and autonomous over time.

03

Fixed-fee per project

No open T&M, no indefinite billing. Firm, binding quote from scoping onwards. You know what you pay before signing.

04

Paid scoping

Initial scoping is billed and committing. You want serious work from day one, not a pre-sales seminar.

The founder

Sales IQ is led by Jules Pochon.

Founder
Jules Pochon

EPFL graduate, Jules Pochon operates at the intersection of strategy, technology and B2B sales. After several years structuring sales cycles for Swiss SaaS vendors and industrial SMEs, he founded Sales IQ to address a clear gap in the market: real AI expertise, connected to executive challenges, that delivers code and not slides.

Sales IQ Intelligence, the AI-native platform first built for our own sales work, is now published as open source. It embodies our approach: build for yourself, prove it through actual use, then help other organisations do the same in their own field.

Based in Lausanne, we travel to Paris, across French- and German-speaking Switzerland, in France and across Europe on request. AI workshops and agentic systems development make up the bulk of our activity.

Based in
Paris & Lausanne
Education
EPFL
Background
Tech & B2B Sales
LinkedIn
jules-pochon
05· Frequently asked

Everything you want to know, before we talk.

Two full days on site, with a 30-day follow-up checkpoint included. An intensive format designed to produce an actionable roadmap by the end of day two.
Custom pricing based on your context (number of attendees, preparation level, sector). Firm quote provided after an initial conversation to understand your challenges.
SMBs and SMEs across all sectors that want to move from talking about AI to a concrete roadmap. Format adapted to your structure: solo founder, leadership team or operational teams. Particular focus on construction companies.
You leave with a budgeted 12-month roadmap and a map of priority initiatives. If you want to go further, we can design and build the agentic systems identified, that's our second offering.
A set of agents, plugins and connectors installed in your Claude or OpenAI environment that carry out real business tasks on autopilot: they prepare and act, you validate anything binding. No infrastructure to deploy — everything lives in the AI subscription you already pay for.
On request, after scoping. Every project is unique: scope, integrations, autonomy level, guardrails. The initial (paid) scoping phase produces a firm, binding quote. And no infrastructure to fund: the systems install into your existing Claude or OpenAI subscription.
No. The two offerings are independent. Many clients come directly for a development because they've already identified their business need.
We are based in Lausanne and work on site across French- and German-speaking Switzerland (Lausanne, Geneva, Zurich) and in France, particularly Paris. The rest of Europe is covered on request, and agentic systems development happens remotely.
On a secondary and selective basis. Our core focus is now AI workshops and agentic systems development. The dedicated page remains accessible from the footer.

Let's talk about your AI transformation.

30 minutes to understand your context and identify how we can help: workshop, agentic system, or both.

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