Even prospecting can make people dream.
Creative Outbound is B2B prospecting that gets noticed. On top of emails, LinkedIn messages and calls, we add an idea designed for your prospects: a video, a personalized gift, an out-of-the-ordinary object, a handwritten letter. Or something else entirely. Enough to make the people no one can reach want to reply.
Examples.Not a catalog.
Video
Show, don’t tell.
A video says in a few seconds what an email takes ten lines to explain, and makes people want to know more.
Personalized gift
Chosen for one person.
Inspired by their work, what they like or what they just announced. Enough to start the conversation.
Out-of-the-ordinary object
An object nobody throws away.
It lands on their desk, sparks curiosity and stays in sight long after the box is opened.
Handwritten letter
A few lines in ink.
Among all the automated emails, a handwritten letter doesn’t go unnoticed.
The whole point: the ideas no one else thought of.
Three offers.
One goal: meetings in your calendar.
Pay per Meeting
Setup fee+ commissions
3-month minimum
A billed meeting is one that actually takes place, with a decision-maker who matches the target we agreed on together.
Included:
- Structuring your value proposition
- Researching and crafting your pitch
- Targeting and list building
- Contact enrichment
- Message writing
- Identifying the right prospecting channels
- Setting up secondary domains
- Dedicated email addresses, set up and warmed up
- Multichannel cadences (email, LinkedIn, phone…)
- Reply handling and meeting booking
- Results report
Precision Outbound
CHF 4,500excl. VAT / month
3-month minimum
Included:
- Structuring your value proposition
- Researching and crafting your pitch
- Targeting and list building
- Contact enrichment
- Message writing
- Identifying the right prospecting channels
- Setting up secondary domains
- Dedicated email addresses, set up and warmed up
- Multichannel cadences (email, LinkedIn, phone…)
- Reply handling and meeting booking
- Results report
Creative Outbound
CHF 4,500excl. VAT / month
3-month minimum
+ idea and execution, quoted separately
Included:
- Everything in Precision Outbound
- Several creative concepts presented within the first ten days
- The idea built into your cadences
It’s Precision Outbound, with a creative layer on top. The concepts are part of the monthly fee: you only pay extra once you approve an idea, for its execution and rollout. If none of the concepts wins you over, the campaign carries on as Precision Outbound at no extra cost.
From idea to meeting.
Week 1
Understand.
Your offer, your prospects, what matters to them. Every idea starts there.
Week 2
Imagine.
We present several concepts designed for your prospects. You choose.
Once approved
Produce.
Production, logistics and shipping: we handle all of it, quoted separately.
Then
Launch.
The idea joins your email, LinkedIn and phone cadences. We follow up on every reply until the meeting.
Frequently asked questions
What is Creative Outbound?
It’s B2B prospecting that adds a creative idea to emails, LinkedIn messages and calls: a video, a personalized gift, an out-of-the-ordinary object, a handwritten letter, or any other idea designed for the prospects you want to reach. The goal: stand out to the most sought-after prospects and make them want to reply. At Sales IQ, the idea is designed for each campaign, then built into the cadences all the way to the meeting.
Which companies is Creative Outbound for?
B2B companies that want to reach accounts or prospects they usually can’t get through to. When a good message is no longer enough to stand out, an unexpected idea makes the difference: it makes people want to reply, and to learn more.
How is it different from Precision Outbound?
Precision Outbound covers the whole prospecting job: targeting, lists, value proposition, messages, email, LinkedIn and phone cadences, all the way to the meeting. Creative Outbound is Precision Outbound with a creative layer on top: an idea designed for your prospects, a way to get noticed by the people everyone else is chasing.
Which formats do you offer?
Any format that serves your message. Video, personalized gifts, out-of-the-ordinary objects and handwritten letters are only examples: we start from your prospects, their work and what matters to them, to find the idea no one else thought of.
How are the idea and its execution billed?
The concepts are included in the monthly fee. You only pay extra once you approve an idea: its execution and rollout (production, logistics, shipping), quoted with you at that point, case by case.
What if none of the concepts wins us over?
We present several concepts within the first ten days. If none wins you over, the campaign carries on as Precision Outbound at no extra cost.
Let’s talk about your offer.
Tell us what you sell and who you sell to. We’ll come back to you with a first angle.
Address
Sales IQ Sàrl
Rue de Bourg 27, 1003 Lausanne, Switzerland
Phone
+41 78 310 02 64