Outbound agency in Zurich.
Zurich is home to the headquarters of major banks and insurers, the engineering centers of tech giants and the startups coming out of ETH. Their decision-makers get more outreach than they will ever read. To get through, a message has to get to the point, in flawless German.
Zurich
In German-speaking Switzerland, close enough doesn’t cut it.
A list of Zurich prospects often brings together finance, insurance and reinsurance, software, consulting and high-end industry. Decision cycles are long, contacts are demanding, and a poorly targeted message can close a door for months. We build lists company by company, and write to the person who decides, with an angle that speaks to their business.
Messages go out in standard German, the language of business writing in Switzerland, or in English when the company works in English, which is common in tech and finance. Also targeting French-speaking Switzerland or France? We write in French, our own language. Email, LinkedIn and phone follow one another in cadences designed for each contact.
Three offers.
One goal: meetings in your calendar.
Pay per Meeting
Setup fee+ commissions
3-month minimum
A billed meeting is one that actually takes place, with a decision-maker who matches the target we agreed on together.
Included:
- Structuring your value proposition
- Researching and crafting your pitch
- Targeting and list building
- Contact enrichment
- Message writing
- Identifying the right prospecting channels
- Setting up secondary domains
- Dedicated email addresses, set up and warmed up
- Multichannel cadences (email, LinkedIn, phone…)
- Reply handling and meeting booking
- Results report
Precision Outbound
CHF 4,500excl. VAT / month
3-month minimum
Included:
- Structuring your value proposition
- Researching and crafting your pitch
- Targeting and list building
- Contact enrichment
- Message writing
- Identifying the right prospecting channels
- Setting up secondary domains
- Dedicated email addresses, set up and warmed up
- Multichannel cadences (email, LinkedIn, phone…)
- Reply handling and meeting booking
- Results report
Creative Outbound
CHF 4,500excl. VAT / month
3-month minimum
+ idea and execution, quoted separately
Included:
- Everything in Precision Outbound
- Several creative concepts presented within the first ten days
- The idea built into your cadences
It’s Precision Outbound, with a creative layer on top. The concepts are part of the monthly fee: you only pay extra once you approve an idea, for its execution and rollout. If none of the concepts wins you over, the campaign carries on as Precision Outbound at no extra cost.
Your first weeks with us.
Week 1
Understand.
Your offer, your customers, what makes them buy. Together we build the value proposition, define the target and analyze the right channels.
Week 2
Build.
Lists, enrichment and messages, approved with you. Dedicated email addresses on secondary domains, then their warm-up. For Creative Outbound, we present our concepts.
Week 3
Launch.
The email, LinkedIn and phone cadences go live, monitored every day.
Then
Measure.
Replies, meetings and adjustments, with regular reporting.
Over 120 meetings in 6 months for a single client.
Frequently asked questions
Can you prospect Zurich banks and insurers?
Yes. These are organizations where every decision involves several people: business, procurement, compliance. We identify who decides and who influences, then write to each of them with the angle that concerns them, instead of sending the same message to the whole org chart.
Do you write in German?
Yes, in standard German as it’s written in Switzerland, without the ß. We also write in English, the working language of many Zurich companies, and in French when your target is in French-speaking Switzerland or France.
Which offer is right for Zurich?
Precision Outbound, when a sharp, well-targeted value proposition is enough to get a reply. Creative Outbound, when you need to open the doors nobody else can: the executive committees of major banks and insurers.
What happens in the first weeks?
Week 1, we build the value proposition with you, define the target and analyze the right channels. Week 2, lists, enrichment and messages, approved with you, plus your dedicated email addresses, set up on secondary domains to protect your main one, then warmed up. Week 3, the email, LinkedIn and phone cadences go live. Then we measure replies and adjust, with regular reporting.
Let’s talk about your offer.
Tell us what you sell and who you sell to. We’ll come back to you with a first angle.
Address
Sales IQ Sàrl
Rue de Bourg 27, 1003 Lausanne, Switzerland
Phone
+41 78 310 02 64